Search Local Business
The trademark status of the "Yellow Pages" eponym and the familiar "walking fingers" logo varies by country. In the United States, neither mark is protected as a trademark and may be attached by anyone. This logo is used in varying forms by almost every YP publisher; however, there are companies that use it Search Local Business to imitate mainstream publishers. In other countries, including Canada, the marks are held by a single collection (usually a in use or aforesaid subsidiary of the main local phone company); in these areas, if competing publishers are permitted at all, they are required to bag alternative names such as "Golden Pages".
Yellow Pages imprint usage is get out to be declining with both advertisers and shoppers increasingly turning to Internet search engines and information superhighway directories. According to a attention by Knowledge Networks/SRI, in 2007, letters Yellow Pages were referenced 13.4 billion times, while Internet Yellow Pages references increased to 3.8 billion, up from 2006âÂÂs 3.3 billion virtual reality searches.
